Methodology overview

Revenue Multiple

Values the business as a multiple of annual revenue, using the multiple range that comparable Indian companies in the sector actually trade or transact at.

How it works

  1. 1

    Take trailing annual revenue as the base.

  2. 2

    Select the sector's revenue multiple band. For Indian mid-market deals this is roughly 0.6×–1.5× for manufacturing, 1×–2.5× for consumer brands, and 3×–8× for SaaS.

  3. 3

    Move within the band based on growth rate, gross margin and revenue quality (recurring vs one-off).

  4. 4

    Multiply revenue by the selected multiple to get enterprise value.

Worked example

Sample: a Bengaluru B2B SaaS company

Inputs
Annual recurring revenue₹12,00,00,000
YoY growth45%
Gross margin78%
Sector multiple band3.0× – 8.0× (SaaS)
Step-by-step calculation
StepFormulaResult
Start at the sector midpointBand midpoint of 3.0× – 8.0×5.5×
Adjust for 45% growth5.5× + 0.8× growth premium6.3×
Adjust for 78% gross margin6.3× + 0.2× margin premium6.5×
Apply to revenue12,00,00,000 × 6.5₹78,00,00,000
Valuation from this method alone
₹78,00,00,000

The same ₹12 crore of revenue in a low-growth services business at 0.8× would be worth ₹9,60,00,000. The multiple, not the revenue, is doing the work — which is why the band and the justification matter more than the arithmetic.

Most reliable when
  • High-growth businesses that are deliberately unprofitable while they scale.
  • Recurring-revenue models where revenue quality is high and churn is low.
  • Quick sanity checks and benchmarking against recent sector transactions.
Weaker when
  • Ignores profitability completely — two companies with identical revenue and wildly different margins get the same value.
  • Low-margin trading or distribution businesses, where revenue is a poor proxy for economic value.
  • Sectors with thin comparable-transaction data, where the band itself is guesswork.
See what your business is worth

Valuenomic runs this method alongside five others and weights the results.